FREEDMAN ELECTRONICS BUYS INTO IMMERSIVE AUDIO

22 November 2016

Freedman Electronics Group (home to Rode Microphones, Event Electronics and Aphex) has taken territory in the world of immersive audio by purchasing the surround sound recording marque SoundField from TSL Products.

Peter Freedman, founder and MD: “I’m extremely excited we have added the SoundField product line to the Group. Rode is a power player in studio and live microphones and the world’s market leader in on-camera mics, so adding a product line like SoundField – with its unique surround sound microphones and applications – to our portfolio is a real step for the Freedman Electronics Group.”

SoundField invented 360° surround sound – or ambisonic – audio capture technology in 1978, and the range now includes ambisonic microphones, and systems/apps for broadcast, music and location recording. SoundField’s existing product line will continue. TSL Products will retain the upmix/downmix processing product range, which will be rebranded.

Chris Exelby, Managing Director, TSL Products: “It is fitting that SoundField has now found a new home with one of the world’s most innovative microphone manufacturers, where it can be developed still further, while we at TSL Products focus on our core broadcast business and invest further in the crucial R&D that will lead to the next generation of broadcast control, monitoring and power management solutions.”

TSL Products’ Product Director Pieter Schillebeeckx will be joining The Freedman Electronics Group as New Product Development Director in January 2017. “I’m looking forward to a terrific new challenge,” Schillebeeckx says. “This is a great opportunity to develop new technologies and be part of the ongoing audio revolution that Rode is building. To be able to live and work in such a beautiful country as Australia is really a bonus.”

More info:
Rode: www.rode.com